Welcome Eco-Friendly Lego
Lego has just announced their first blocks made from plant-based plastic sourced from sugar cane will go on sale this year.
The Danish Toymaker said production has begun on a range of Lego botanical elements or pieces such as leaves, bushes and trees, made entirely from plant-based plastic. They will start appearing in Lego box sets with bricks and mini-figures later this year.
In 2017 the company stated that the biggest challenge is finding a substitute material with the same durability, functionality and look of the brand’s iconic, interlocking plastic bricks.
To be Passed from Generation to Generation
“I’m about to pass on the LEGO bricks I played with as a child and the bricks my dad passed down to me to my son,” Tim Brooks, vice president of environmental responsibility for the LEGO Group, told the publication. “We know LEGO bricks are often passed down through generations—making it so important that the sustainable materials chosen for our products be extremely durable.”
Lego now appears to have found the right eco-friendly substitute with their new-style Lego elements which are made from polyethene – a soft, durable and flexible plastic that can now be made with ethanol extracted from sugar cane material and, the company claims, this is as durable as conventional plastic.
Produced from Plant-Based Substitutes
As a bio-plastic, it can be recycled many times, though it is unlikely to be 100% biodegradable.
“At Lego we want to make a positive impact on the world around us, and are working hard to make great play products for children using sustainable materials” said Tim Brooks, vice-president of environmental responsibility at the Lego Group. “This is a great first step in our ambitious commitment of making all Lego bricks using sustainable materials.”
“We know that making bricks has an impact on the planet, and we want it to be a positive one,” he said.
The company recommends that bricks no longer wanted are passed on to others or donated to charity shops or, if worn and no longer suitable for play, recycled as “other plastic.”
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